X-PERTS 2.0

X-PERTS 2.0

The next generation of X-PERTS are now here at Johnson and Johnson Ethicon Middle East!

Following on from the success of last year’s campaign, working with the project lead (Peter Lane), Oui3 have added to the campaign creativity with the inclusion of the creation of bespoke individual desk figures featuring this year’s line up of X-PERTS, along with bespoke thermal mugs featuring the X-PERTS and X-PERTS branding.

Oui3 commissioned the illustrative skills of Mike Giblin to expertly capture the likeness of the new team, with our expertise in creating a multimedia experience including a launch video and email newsletter to allow the X-PERTS to share the best practice throughout 2017.