Ethicon EMEA, were in attendance at the 20th International European Society of Gynaecological Oncology 2017, this week.
And whilst it is the 20th anniversary of the event, Ethicon are also celebrating 130 years of innovation, so to commemorate this amazing achievement, Oui3 were commissioned to design and develop a creative concept to appeal to the audience at the event to register and attend the Ethicon Innovation Room.
Our solution was to create the Ethicon Suture Museum. We designed 3 pods for the 3 Centuries designed to display innovative products from the Ethicon catalogue from the 19th, 20th and 21st Centuries.
Whilst we wanted to offer visitors the opportunity to view the historical products, we also wanted to ensure that they had the opportunity to view and experience the cutting edge wound closure devices, such as the STRATAFIX™ Knotless Tissue Device, with hands on engagement, utilising the latest innovations in demonstrations tools.